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Entering the Free Agent Market
Pardon the sports analogy, but if you know me you understand that baseball is regularly on my brain. A week and a half ago, Jon Loomer became a free agent. And since I’m sticking with a sports analogy,...
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Career Key: Think Like a Kid
What do you wanna be when you grow up? Michael’s response to this simple question is probably quite similar to that of others his age. Michael shoots for the stars. And he knows exactly what he wants...
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Business Tip: Remember What is Important
It’s easy to get lost in a sea of invoices, bills, statistics, emails and to-do-lists. I know that I’m back-logged right now. But Father’s Day has been a good reminder to focus on what is important....
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A Personal Look Back: The Day It All Changed [Part 1]
This is part of a series of posts that I will be writing every Thursday during the month of August about my continuing journey to start a profitable online business. It will include lessons learned,...
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2 Years Later: From Laid Off to Successfully Doing Uncomfortable Things
Two years ago today, I received the most important call of my career. I always dreamed of starting my own business. But there were far too many reasons not to do it. I had three kids and the security...
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Lessons Learned One Year After Starting a Private Membership Site
A year ago today, I was making my final plans to announce my new membership: The Power Hitters Club. This was new territory for me. Up until this point, monetizing progressed as follows: AdSense on...
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11 Lessons for Struggling Entrepreneurs
[NOTE: I know I typically fill these pages only with articles and tutorials about Facebook ads. This time, however, I’m taking a slight turn to reflect on entrepreneurship and building a business. If...
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5 Years of Business Firsts
My voice trailed off and my body trembled as I finished the call. It was five years ago today, and I had been laid off. Again. It was the second time in two and a half years. The first time you could...
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From Nothing
No job. No money. No experience. No confidence. In late August of 2011, I started a business from nothing. This is the first in a series of posts exploring the topic of entrepreneurship and my journey...
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Entrepreneurs: Find Your Purpose with 17 Questions
[NOTE: This is the second in a series of posts exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while...
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Entrepreneurs: Find Your Content Focus
[NOTE: This is the third in a series of posts exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while...
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Entrepreneurs: Affiliate Marketing and the Balance of Trust
[NOTE: This is the fourth in a series of posts exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while...
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Entrepreneurs: Self-Care in a World Without Structure
[NOTE: This is the fifth in a series of posts exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while...
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Entrepreneurs: Software and Apps I Use
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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Entrepreneurs: Promoting Products with Email
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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Entrepreneurs: On Theft, Piracy and Buying from Thieves and Pirates
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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Entrepreneurs: On Pricing and Discounts
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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Entrepreneurs: The Fear of Failure
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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Entrepreneurs: 7 Reasons Why Content is Required
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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Entrepreneurs: How to Overcome the Fear of Public Speaking
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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Entrepreneurs: Be Different
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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Entrepreneurs: Life’s Too Short
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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Entrepreneurs: The Importance of Monthly Recurring Revenue
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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Entrepreneurs: How I Launched a Membership Community
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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Entrepreneurs: List Building Strategies
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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This is Why I’m an Entrepreneur
Join Jon and his family as they raise money for the Lemon Climb, an event run by Alex’s Lemonade Stand Foundation, raising money to battle childhood cancer. THANK YOU! The memories won’t fade with...
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Entrepreneurs: Stop Wasting Time on Misfits
[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my...
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6 Years Without a Boss
On this day in 2011, my life changed dramatically. I didn’t know it at the time, but the change was for the better. I was laid off on August 18, 2011, and it was my second layoff in about two years....
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Fail Brilliantly: Seven Years Later
[NOTE: I recently hit the seven-year anniversary of being laid off for the second time and starting this journey. Following is my reflection.] Seven years ago. Seven years ago, I had just been laid off...
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The Solopreneur Project
Eight years ago, I was laid off for the second time in two years. I had no experience in starting a business. I didn’t even know that I wanted to start a business. All I knew was that I couldn’t remain...
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My Story: The Experiences That Shaped My Business
I hit my 10-year anniversary in business recently, which has given me the opportunity to do a lot of reflecting on the unique journey I’ve had to get here. I was happy to join Shane Sams on The Shane...
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No Hustle, No Guilt
The Hustle Culture is popular among entrepreneurs, business owners, and others within the professional ranks. If it doesn’t resonate with you, you aren’t alone. I remember when I first got started...
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A Rant About Building Your House on Rented Land
I’ve gotta tell you, I’m really kinda fed up with the misuse and overuse of the “Don’t build your house on rented land!” rallying cry. Every time a platform changes or a feature gets taken away or...
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Focus or Diversify Your Social Media Presence?
Be wary of business advice that suggests you should focus your time as a brand on one social media platform. It’s conventional wisdom. It sounds good. “Be great at one instead of spreading yourself out...
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